A Letter From Our Founder

When Oh Undies was born, my vision was simple: to make self-care as easy and natural as putting on your favorite underwear. This idea sprouted from my own journey with mental wellness, and it’s a journey I continue every day alongside my 5-year-old. In those small, shared moments, I learned just how deeply these acts of self-kindness can impact our lives.

As our community grows, I’m excited to share that there is so much more to come!

In 2025, we’ll be rolling out new ways to make self-care accessible, impactful, and uniquely yours. Here’s a little peek at what’s on the horizon:

  • Complimentary access to mental health services—because support should be available to everyone, without financial hurdles.
  • Self-care programs designed for the whole family—something special for every member, making self-care a meaningful practice at home.
  • An expanded range of sizes, colors, and affirmations—tapping into the psychology of color and positive affirmations to make each pair of Oh Undies even more uplifting.
  • Stellar partnerships that will bring extra value and inspiration to our community.
  • And of course, unexpected bits of goodness throughout the New Year, to keep self-care fresh, bright, and inspiring!

Thank you for being with us and for embracing self-care in such a beautiful way. Here’s to a happy, healthy 2025 and a mindful journey ahead with Oh Undies. We’re truly grateful to have you with us on this path.

With love and gratitude,

  • Founder and CEO, Oh Undies